Details
Could you benefit from a passionate, committed thought partner? Want to move your business, brand, or marketing forward quickly?
Speak live with Kathy Oneto for specific feedback and ideation on your business, brand, or marketing.
We’ll start by having you fill out a survey so we’re clear on the problem statement you want to address on the call. Then during our session, we’ll focus on the challenge or opportunity at hand and help you get clarity on the heart of the matter, ideate paths forward, and frame an action plan that you can move on immediately after our call.
After this 75-minute Zoom call, you’ll have insight and perspective on your business, brand, or marketing challenge and high-leverage actions to move you forward.
You'll receive an audio recording of the call. Plus, one of my superpowers is taking detailed notes while listening, so you’ll receive 2-3 organized pages of your thoughts and next steps, so that you’re free to just stay in the moment and be focused on the discussion.
Set up your Quick Impact Consultation with Kathy
$750, 75-minute session
Testimonials
“First and foremost, Kathy is an outstanding strategic thought partner across all areas of consumer brand marketing and business strategy.” – Geoff Tanner, Chief Marketing & Commercial Officer, The J.M. Smucker Company
“Kathy is a great strategic and creative partner to work with… her strategic thinking is an incredible strength and her commitment to results on any project is a great find.” – Heidi Dillon Otto, Portfolio Director, Distill Ventures/Diageo, North America
“Kathy was instrumental in helping us transform into a truly consumer-centric and values driven organization…. Working with Kathy has provided our company with true competitive advantage.” – Adam Reiner, President & CEO, Sakura of America
100% Money-Back Guarantee. If at the end of the consultation you feel that you have not gotten your money’s worth, let us know and we will refund your payment in full.
Meet Kathy
PRINCIPAL, FOUNDER, & CHIEF strategist
Kathy Oneto
Kathy Oneto is a brand and business strategy leader with expertise in branding, marketing, innovation, and marketing design applied to different enterprise models. Most recently, Kathy was VP, Brand Communications and Chief of Staff at Minted, an eCommerce design marketplace. Prior to that role, she led the strategy practice at a global branding and design firm, Anthem Worldwide, where she was VP, Brand Strategy working with clients in CPG, Retail, and Technology sectors. As a consultant, Kathy served as a strategic partner to her clients, often working in partnership to forward their vision and progress their organizations and brands forward.
Kathy is a strategic brand marketer at heart, having cut her teeth at Clorox leading and managing brands such as Kingsford Charcoal, for which this vegetarian still has deep affection. Kathy further honed her experience as co-founder of a natural food start-up, championing the consumption of bugs (also known as probiotics), where she landed the first refrigerated bar in the yogurt aisle and launched nationally with Whole Foods and Safeway. Since then, Kathy has had the opportunity to partner with over a dozen brands in shaping strategy, including Safeway, Del Monte, Smuckers, and Peet’s Coffee & Tea.
In doing her work, Kathy is curiously insightful, masters complexity, and is keenly focused on delivering for her clients. She is both a thinker and builder, able to bridge strategy to execution to ensure work gets implemented. Having worked in multiple environments, she is both disciplined and entrepreneurial in her approach. She is a thoughtful partner there to be a sounding board, an interpreter and coach, and a support to you and your team to unlock the positive change you seek to make. A critical value for her is to do the right thing, integrity being true to her core.
Finally, Kathy is a thought leader in the areas of branding, trends, innovation, and marketing to women. She’s spoken at the the M2W: Marketing to Women’s conference, has written research white papers on marketing to women, has been published in Fast Company in the area of branding, and has extensive experience researching innovation approaches and presenting trends via webinars and for clients. Finally, in her last agency role, Kathy was the creator and editor of Sightings, a quarterly journal on trends. She currently curates Coordinates, our brand, strategy, and leadership blog, as well as Weathervane Forum, our trend blog, which looks at what’s taking shape on the horizon.
Kathy has an MBA from Berkeley's Haas School of Business and a B.S. in Commerce from the University of Virginia's McIntire School. Kathy has completed coursework in Design Thinking, Writing, The Institute for the Future’s Foresight Practitioner Workshop, The Grove Consultants’ Designing and Leading Change Intensive, General Assembly’s Digital Marketing course, and Co-Active’s Coaching Fundamentals.