Coordinates 07.22.01
Welcome to Coordinates 07.22.01
At the mid-point of the year, the summer season is a perfect time to practice slowing down and creating space to think.
To start this newsletter, we’ve curated several articles and a podcast episode to frame up this idea and to encourage you to use this time to make a step change for your professional self and your business or brand. Then below we have additional inspiration that’s strategic, useful, and inspirational and fun.
I hope you find one insight that inspires you to slow down, pause, think, and then move into action.
Warmly,
Kathy Oneto
Founder, The Agency Oneto
Insights to Inspire to Action
Creating space to think and grow.
Be successful while doing less. In my interview on The Sustainable Ambition Podcast with author Jinny Uppal, we discuss her new book, IN/ACTION: Rethinking the Path to Results. Jinny encourages us to find the courage to embrace reflective thinking and strategic inaction, which offer a less stressful and more efficient way of achieving more by “doing” less. Listen in to Episode #55 of the podcast. Find it on your favorite podcast player or on Apple here.
The benefits of working less. You might actually get more done.
The importance of reflection. We still need to learn as adults.
Make your thinking visual. Visualizing your ideas is a powerful tool. It's one of the things I miss the most in my work—bringing concepts to life visually. It has a place. Learn its power.
In today’s changing work world, leadership matters.
Two Adam Grant WorkLife podcast episodes worth a listen:
Leadership role model. Hear Microsoft CEO, Satya Nadella, talk about his transformation at Microsoft, the future of work, leadership, and building cultures of care.
Leading through hybrid. Hear good tips on how to make hybrid work better for employers and employees.
The power of analogy.
In strategy. Wisdom from Roger Martin.
In marketing. Learn why to apply it to your work.
On Watch, Take Notice
Get inspired and have fun.
That’s cool! See the most innovative products of 2022.
What’s the global consumer mindset? I know it’s mid-year, but I’m finally catching up on 2022 trends. I appreciated this global foresight study from Meta.
Brand 👍 👎? Have fun with this!
Be in wonder. A big win after a failure. NASA awes.
The Monthly Progress Practice – July
Each year we do a Monthly Progress Practice, which offers a monthly practice of small actions or micro-habits to inspire positive change. Practice makes progress.
Our guidance this month:
Focus. During summertime, what needs your attention right now? Where can you cut things from your list to simplify? Cut out the unnecessary to create space for the important.
“But it’s only by having some distance from the world that you can see it whole, and understand what you should be doing with it.” — Pico Iyer
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The Agency Oneto is a disciplined yet agile business and brand strategy agency whose mission is to partner with purpose-led leaders to make a positive impact on their business and brands and for their consumers and teams, unlocking potential.
We help you build and grow your brand or help you make a positive change to your business. We offer services in Business Strategy, Brand Strategy, Portfolio Strategy, Brand & Product Positioning, Brand Architecture, Marketing Strategy, Content Strategy, Innovation Strategy & Process, Consumer Insights, and Trend Analysis.
We also lead workshops and facilitate strategy and business planning sessions, provide advisory services, and offer Executive Coaching.